Having looked at the previous photo of walking boots, I realised I could base my photographs on shoes too. I like the photos in Toiletpaper that take the mickey of advertising so am perhaps thinking I could take 3 different photos of shoes that incorporate the idea of advertising and perhaps taking the mick of it.

I found this article on taking photos of shoes that is quite interesting:
http://www.pixelz.com/blog/dos-donts-footwear-product-photography/

I think I will stick to a background of one colour (a different colour on each photo) that either compliments or contrasts with the colour of the shoe.